# PulsePanda > Product analytics for SaaS teams: web analytics, product events, session replay, > heatmaps, conversion funnels, retention cohorts, surveys, forms and customer > feedback in one workspace. Install one script. Free plan available. PulsePanda combines quantitative product analytics with qualitative behavioural evidence. Most teams run a separate analytics tool, a separate session-replay tool and a separate feedback tool; PulsePanda puts all three in one workspace, so a funnel drop-off links directly to the recordings and the feedback behind it. It also ships an MCP server, so an AI assistant can read analytics, build forms and surveys, and manage a roadmap directly — see the "Connect your AI" page. ## Start here - [Product Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/): PulsePanda is an all-in-one product analytics platform featuring session replay, heatmaps, conversion funnels, and customer feedback. Start for free. - [Product Analytics Pricing for SaaS Teams](https://pulsepanda.dev/pricing): Compare PulsePanda pricing for product analytics, web analytics, session replay, heatmaps, funnels, feedback widgets, forms, and surveys. - [Product Analytics Features: Replay & Heatmaps](https://pulsepanda.dev/features): Explore PulsePanda features for product analytics, web analytics, session replay, heatmaps, conversion funnels, customer feedback, forms, and surveys. - [Documentation: Install, Track, and Analyze](https://pulsepanda.dev/docs): PulsePanda documentation: install the tracking snippet, track events, and set up session replay, heatmaps, funnels, forms, surveys, and feedback. ## Capabilities - [Connect Your AI Assistant — MCP Server](https://pulsepanda.dev/features/connect-your-ai): Connect Claude or ChatGPT to PulsePanda with a secure MCP server. Let your AI assistant read analytics, build forms and surveys, manage your roadmap, and ship announcements — with scoped, revocable access. - [Cookie Consent Management & GDPR Banner](https://pulsepanda.dev/features/cookie-consent-manager): Add a cookie consent banner with GDPR and CCPA modes, customizable categories, auto-blocking, and a consent log — built into your analytics, no extra tool. - [JavaScript Error Tracking with Session Replay](https://pulsepanda.dev/features/error-tracking): Track JavaScript errors and warnings grouped by message, see how many users and sessions each one hit, and jump straight to the replay that reproduced it. - [Product Event Tracking for SaaS Teams](https://pulsepanda.dev/features/event-tracking): Track product events with PulsePanda to measure feature usage and build funnels. Connect events to session replay, heatmaps, and customer feedback. - [Feature Voting Board for SaaS Roadmaps](https://pulsepanda.dev/features/feature-voting-board): Let users submit and vote on feature requests with PulsePanda. Prioritize your roadmap with voting tied to session replay, events, and feedback. - [Customer Feedback Tool for SaaS Products](https://pulsepanda.dev/features/feedback): PulsePanda customer feedback tool captures feedback widgets, forms, surveys, and votes connected to session replay, events, and product analytics. - [Conversion Funnel Analytics for SaaS Onboarding](https://pulsepanda.dev/features/funnel-analytics): PulsePanda conversion funnel analytics helps SaaS teams find signup, onboarding, activation, and purchase drop-offs with replay and feedback context. - [Website Heatmap Tool for UX and Conversion](https://pulsepanda.dev/features/heatmaps): PulsePanda website heatmap tool shows click, scroll, and engagement patterns alongside session replay, funnels, and feedback for better UX decisions. - [In-App Announcement Tool for SaaS Products](https://pulsepanda.dev/features/in-app-announcements): Share product updates with in-app announcements from PulsePanda. Target by behavior and measure engagement alongside events and session replay. - [KPI Goals, Alerts & Monitoring for Product Teams](https://pulsepanda.dev/features/kpi-alerts): Set KPI goals, get threshold alerts when metrics move, save visitor segments, and receive a weekly email digest — monitoring built into your product analytics. - [Online Form Builder for SaaS Teams](https://pulsepanda.dev/features/online-form-builder): Build standalone and embedded forms with PulsePanda. Capture leads, feedback, and signups connected to session replay, events, and product analytics. - [Product Analytics Software for SaaS Teams](https://pulsepanda.dev/features/product-analytics-software): PulsePanda product analytics software combines web analytics, product events, session replay, heatmaps, funnels, and feedback for SaaS teams. - [Session Replay Software for SaaS Debugging](https://pulsepanda.dev/features/session-replay): Use PulsePanda session replay software to watch user recordings, diagnose UX friction, review console errors, and connect replays to funnels and feedback. - [PulsePanda for Shopify — Analytics, Heatmaps & Replay App](https://pulsepanda.dev/features/shopify-analytics): Add PulsePanda analytics, heatmaps and session replay to your Shopify store via the app embed. Paste your Project ID and start tracking — no code. - [Survey Tool for SaaS Product Teams](https://pulsepanda.dev/features/survey-tool): Run in-product and link surveys with PulsePanda. Target users by behavior and connect responses to session replay, events, and product analytics. - [User Journey & Path Analysis](https://pulsepanda.dev/features/user-journey-paths): See how visitors move through your site with PulsePanda path analysis — entry pages, transitions, top journeys, and where people exit, linked to replay. - [Cohort Retention Analysis](https://pulsepanda.dev/features/user-retention-analysis): See what share of each cohort comes back over time with PulsePanda retention analysis — connected to the events, replay, and feedback that explain why. - [Visitor Intent & Buying Signals](https://pulsepanda.dev/features/visitor-intent): Rank visitors by buying signals with PulsePanda intent analysis — see who to reach out to and why, backed by the sessions and events behind each score. - [PulsePanda for WordPress — Analytics, Heatmaps & Replay Plugin](https://pulsepanda.dev/features/wordpress-analytics): Add PulsePanda analytics, heatmaps and session replay to your WordPress site with a free plugin. Paste your Project ID to start — no code. ## Comparisons and alternatives - [Amplitude Alternative for Product Teams](https://pulsepanda.dev/compare/amplitude-alternative): PulsePanda is an Amplitude alternative with product analytics and funnels plus session replay, heatmaps, and feedback in one approachable, affordable workspace. - [FullStory Alternative for Product Teams](https://pulsepanda.dev/compare/fullstory-alternative): PulsePanda is a FullStory alternative with session replay and heatmaps plus product analytics, funnels, and feedback at a price built for growing teams. - [Google Analytics Alternative for Product Teams](https://pulsepanda.dev/compare/google-analytics-alternative): PulsePanda is a Google Analytics alternative for product teams that need web analytics plus session replay, heatmaps, funnels, and customer feedback. - [Hotjar Alternative for Product Teams](https://pulsepanda.dev/compare/hotjar-alternative): PulsePanda is a Hotjar alternative with heatmaps and session replay plus the product analytics, funnels, and event tracking Hotjar leaves out. - [Mixpanel Alternative for Product Teams](https://pulsepanda.dev/compare/mixpanel-alternative): PulsePanda is a Mixpanel alternative with event analytics and funnels plus the session replay, heatmaps, and feedback Mixpanel does not include. - [Pendo Alternative for Product Teams](https://pulsepanda.dev/compare/pendo-alternative): A Pendo alternative with product analytics, session replay, heatmaps, funnels and feedback in one install — no enterprise contract. - [PostHog Alternative for Product Teams](https://pulsepanda.dev/compare/posthog-alternative): PulsePanda is a PostHog alternative that bundles web analytics, session replay, heatmaps, funnels, feedback, forms, and surveys without engineering overhead. - [PulsePanda vs Amplitude](https://pulsepanda.dev/compare/pulsepanda-vs-amplitude): PulsePanda vs Amplitude: compare product analytics, funnels, pricing, setup, session replay, heatmaps, and feedback to choose the right tool. - [PulsePanda vs FullStory](https://pulsepanda.dev/compare/pulsepanda-vs-fullstory): PulsePanda vs FullStory: compare session replay, heatmaps, product analytics, funnels, pricing, and feedback to choose the right tool. - [PulsePanda vs Hotjar](https://pulsepanda.dev/compare/pulsepanda-vs-hotjar): PulsePanda vs Hotjar: compare heatmaps, session replay, product analytics, funnels, and feedback to pick the right tool for your team. - [PulsePanda vs Mixpanel](https://pulsepanda.dev/compare/pulsepanda-vs-mixpanel): PulsePanda vs Mixpanel: compare event analytics, funnels, retention, session replay, heatmaps, and feedback to choose the right tool for your team. - [PulsePanda vs PostHog](https://pulsepanda.dev/compare/pulsepanda-vs-posthog): PulsePanda vs PostHog: compare setup, product analytics, session replay, heatmaps, funnels, and feedback to choose the right tool for your team. ## Install guides by framework and platform - [Angular Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/angular): Add product analytics, session replay, heatmaps, and funnels to your Angular app with one snippet. Track events and router navigation without a backend. - [Astro Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/astro): Add product analytics, session replay, heatmaps, and funnels to your Astro site with one snippet. Lightweight, privacy-friendly, and easy to add to any layout. - [Framer Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/framer): Add analytics, session replay, heatmaps, and funnels to your Framer site with one snippet in custom code. Understand visitors and lift conversion. - [Laravel Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/laravel): Add product analytics, session replay, heatmaps, and feedback to a Laravel app with one line in your Blade layout. Works with Blade, Livewire, and Inertia. - [Next.js Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/nextjs): Add product analytics, session replay, heatmaps, and funnels to your Next.js app with one snippet. App Router and Pages Router, no SSR config. - [Nuxt Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/nuxt): Add product analytics, session replay, heatmaps, and feedback to a Nuxt app with one script tag in nuxt.config.ts. Works with SSR, SSG, and hybrid rendering. - [React Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/react): Add product analytics, session replay, heatmaps, and funnels to any React app (Vite or CRA) with one snippet. Track events and routes in minutes. - [Remix Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/remix): Add product analytics, session replay, heatmaps, and feedback to a Remix app by dropping one script into the root route. Loaders and actions keep working untouched. - [Squarespace Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/squarespace): Add session replay, heatmaps, custom events, and feedback to a Squarespace site by pasting one snippet into Code Injection. No plugin and no template changes. - [Svelte & SvelteKit Analytics, Replay & Heatmaps](https://pulsepanda.dev/analytics-for/svelte): Add product analytics, session replay, heatmaps, and funnels to your Svelte or SvelteKit app with one snippet. Routes tracked automatically. - [Vue Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/vue): Add product analytics, session replay, heatmaps, and funnels to your Vue or Nuxt app with one snippet. Track events and SPA routes without a backend. - [Webflow Analytics, Session Replay & Heatmaps](https://pulsepanda.dev/analytics-for/webflow): Add analytics, session replay, heatmaps, and funnels to your Webflow site with one snippet in custom code. See what converts and what does not. ## Free tools (no signup, run in the browser) - [Free A/B Test Significance Calculator](https://pulsepanda.dev/tools/ab-test-significance-calculator): Free A/B test significance calculator. Enter visitors and conversions to get the p-value, confidence interval and lift — no signup, runs in your browser. - [Free Bulk UTM Builder & UTM Checker](https://pulsepanda.dev/tools/bulk-utm-builder): Build hundreds of UTM links from a CSV and download them in one click, then paste existing links to have their parameters parsed and audited for casing and taxonomy errors. Free, runs in your browser. - [Free Cookie Consent Banner Generator](https://pulsepanda.dev/tools/cookie-consent-banner-generator): Generate a dependency-free cookie consent banner: pick your categories, write the copy, choose a position and theme, and copy the HTML and JavaScript. Blocks tagged scripts until consent. Free, no signup. - [Free Funnel Drop-off Calculator](https://pulsepanda.dev/tools/funnel-drop-off-calculator): Enter the users at every funnel step and get per-step conversion, drop-off and compounded conversion, with the biggest leak highlighted. Free, no signup, runs in your browser. - [Free A/B Test Sample Size Calculator](https://pulsepanda.dev/tools/sample-size-calculator): Calculate how many visitors per variant you need for a reliable A/B test. Enter baseline conversion rate, effect, confidence, and power. Free, no signup. - [Free UTM Builder](https://pulsepanda.dev/tools/utm-builder): Build clean, consistent UTM tracking links for free. Add utm_source, utm_medium, utm_campaign, term, and content, then copy the finished URL. No signup. ## Use cases - [Product Analytics for B2B SaaS](https://pulsepanda.dev/use-cases/b2b-saas): Product analytics for B2B SaaS: improve activation, onboarding, and retention with funnels, session replay, heatmaps, and in-product feedback in one tool. - [Product Analytics for E-commerce](https://pulsepanda.dev/use-cases/ecommerce): Product analytics for e-commerce: recover checkout drop-off and lift conversion with funnels, session replay, heatmaps, and shopper feedback in one tool. - [Product Analytics for Mobile Apps](https://pulsepanda.dev/use-cases/mobile-apps): Product analytics for mobile apps: understand onboarding, engagement, and churn with event tracking, funnels, and behavior analysis in one workspace. ## Blog - [Activation funnel benchmarks and how to set your own | PulsePanda Blog](https://pulsepanda.dev/blog/activation-funnel-benchmarks): Why published SaaS activation rates rarely transfer, and how to define an activation event and baseline that actually guides decisions. - [How to add analytics to WordPress](https://pulsepanda.dev/blog/add-analytics-to-wordpress): Add product analytics, heatmaps, and session replay to WordPress with a free plugin — no theme edits. A two-minute setup guide plus what to track first. - [Click path analysis: how to read user paths | PulsePanda Blog](https://pulsepanda.dev/blog/click-path-analysis-guide): How to read user paths, where they differ from funnels, and what to change once you can see the real routes through your product. - [Cookie consent banner checklist: GDPR, dark patterns, and what to verify](https://pulsepanda.dev/blog/cookie-consent-banner-checklist): A banner is not consent — consent is a record, freely given and as easy to refuse as to accept. Here is the checklist, and the patterns that quietly void it. - [Customer feedback forms for SaaS: what to ask](https://pulsepanda.dev/blog/customer-feedback-form-for-saas): A SaaS customer feedback form should connect responses to user behavior, session replay, and product analytics instead of creating another spreadsheet. - [Build funnels from what users actually do | PulsePanda Blog](https://pulsepanda.dev/blog/funnels-from-recordings): Funnels work better when the steps come from observed user intent, not the internal names your team gives product screens. - [When product teams outgrow Google Analytics](https://pulsepanda.dev/blog/google-analytics-alternative-for-product-teams): How to evaluate a Google Analytics alternative when you need behavior analytics, session recordings, heatmaps, and feedback tied to product decisions. - [How to run a feature voting board | PulsePanda Blog](https://pulsepanda.dev/blog/how-to-run-a-feature-voting-board): Public roadmap voting turns loud requests into evidence — but only if you decide up front what a vote means and what it does not. - [What is an onboarding funnel? How to define the steps | PulsePanda Blog](https://pulsepanda.dev/blog/onboarding-funnel-explained): A signup is a conversion, not an activation. The difference decides which steps belong in the funnel and which number you should actually watch. - [A privacy checklist for product analytics | PulsePanda Blog](https://pulsepanda.dev/blog/privacy-first-product-analytics): How to collect enough behavioral context to improve your product while minimizing sensitive data exposure. - [What SaaS product analytics should show first](https://pulsepanda.dev/blog/product-analytics-software-for-saas): A practical checklist for choosing product analytics software: web analytics, activation funnels, session replay, heatmaps, and feedback in one workflow. - [Session replay without the noise | PulsePanda Blog](https://pulsepanda.dev/blog/session-replay-without-noise): A simple review system for finding the five recordings that explain what broke, what confused users, and what deserves product time. - [Turn feedback into roadmap evidence | PulsePanda Blog](https://pulsepanda.dev/blog/turn-feedback-into-roadmap-evidence): A lightweight method for connecting user comments to sessions, events, and the product bets they should influence. - [How to choose a website heatmap tool | PulsePanda Blog](https://pulsepanda.dev/blog/website-heatmap-tool-checklist): What SaaS teams should look for in heatmap analytics: click maps, scroll depth, session replay context, and conversion funnel evidence. - [What is event tracking? A practical guide to naming and choosing events](https://pulsepanda.dev/blog/what-is-event-tracking): An event is not a click you recorded — it is a decision about what deserves a name. Naming, counting, and the ten-to-twenty rule. - [What is session replay? A practical guide for debugging | PulsePanda Blog](https://pulsepanda.dev/blog/what-is-session-replay): A replay is not a video recording. Understanding what it actually captures is what turns it from a curiosity into the fastest way to reproduce a bug. ## Company and policies - [About PulsePanda: Product Analytics for User Evidence](https://pulsepanda.dev/about): Learn why PulsePanda brings product analytics, session replay, feedback, forms, heatmaps, and lightweight research tools into one workspace. - [Documentation: Install, Track, and Analyze](https://pulsepanda.dev/docs): PulsePanda documentation: install the tracking snippet, track events, and set up session replay, heatmaps, funnels, forms, surveys, and feedback. - [Product Analytics Pricing for SaaS Teams](https://pulsepanda.dev/pricing): Compare PulsePanda pricing for product analytics, web analytics, session replay, heatmaps, funnels, feedback widgets, forms, and surveys. - [PulsePanda Privacy Policy for Product Analytics Data](https://pulsepanda.dev/privacy): Read how PulsePanda handles account data, website analytics, session recordings, feedback, forms, surveys, cookies, retention, and privacy requests. - [PulsePanda Subscription Policy and Analytics Usage Limits](https://pulsepanda.dev/subscription-policy): Understand PulsePanda subscriptions, trials, billing, usage limits, session allowances, plan changes, renewals, cancellations, and support. - [PulsePanda Support for Analytics, Replay & Feedback Setup](https://pulsepanda.dev/support): Get support for PulsePanda SDK installation, event tracking, sessions, replay, funnels, heatmaps, feedback forms, billing, and account access. - [PulsePanda Terms for Product Analytics Services](https://pulsepanda.dev/terms): Review the terms for using PulsePanda product analytics, session recordings, event data, feedback, forms, SDKs, APIs, subscriptions, and accounts.